Deskidea is an office supplies e-commerce store with one main aim: to simplify the buying process from the very first purchase on the website, to the delivery at your office.

The brand was designed to boost the value of simplicity and the graphic solution came from the name itself, Deskidea. The idea was to convey its core value using basic office objects, the pencil being the most iconic of them all.
Client: Deskidea
Agency: Larsson·Duprez
Year: 2012
Awards: 2 bronze LAUS

Design & Art Direction